DIY Digital Ads

COURSE LEADERS: Ericka Persson, Leo Sussan, Riley Roberts
Tuesdays at 8pm ET

Setup your first digital advertising plan for your campaign and amplify your candidate’s message of justice and equality. Take a deep dive on the Facebook Ad manager, connect your analytics to ActBlue, VAN, and other digital assets, and learn the best practices and strategies for a successful digital ad campaign. We’ll guide you through the world of Digital Marketing. Sessions will be taught by Ericka Persson (WFP National Digital Campaigns Manager), Leo Sussan and Riley Roberts (Alexandria Ocasio-Cortez 2018), and Rapi Castillo (Cabán 2019).

Mastering Call Time

Course LeaderS: Evan Ashley Barker
fridays at 4pm et

This six week course will show you the ins-and-outs of Call Time, the single most important arm of campaign fundraising. Not only will you learn the best practices and techniques, but the course will also deep dive into various software programs used to set up an effective system. Topics include the best ways to conduct call time remotely, coaching the candidate, writing the pitch, marketing materials for call time, the importance of follow up, using campaign software, donor research, list building, and real-life call time observation with a candidate who is currently running for office.

electoral Organizing for Criminal Legal Reform

COURSE LEADERs: Tiffany caban & Divya sundaram
mondays at 8pm et

Throughout the history of the United States, Black people and people of color have been subjected to excessive violence and oppression at the hands of law enforcement and the criminal legal system. While various reforms have been attempted over time, these simply have not been enough to reverse the deep negative impact of the criminal legal system. We do not need reform, we need a reckoning. This course will offer insight into what is meant by the word “abolition” and provide a framework for how to distinguish between reform versus abolition. We will also delve into how we as movement builders can use electoral campaigns as one strategy amongst many to support the goals of abolition, while also uplifting the grassroots organizing and political education that is at the core of our Movement. Through case studies, guest speakers, and candid discussion, participants will leave this course with a firmer understanding of what abolition is and how to build with abolitionist organizers to liberate our communities from the deadly impacts of the prison industrial complex.

Voting Shouldn’t Be This Hard: An Intro to Voter Protection

COURSE LEADERs: kristin turner & maria oyama leininger
saturdays at 2pm et

The goal of this course is to provide an overview of voter protection fundamentals, for participants to engage with voter protection practices, and then to introduce the most common and strategic tactics for protecting the vote. This course is not meant to be hard or confusing. It is designed to provide participants with familiarity of their individual voting rights and equip them with the tools to help ensure that voters have proper access to the ballot. This course intends to help participants unfuck the system and illustrate how the most effective barriers to voter suppression are everyday people.

Effective & Compassionate Leadership

course leaders: kunoor ojha & Lucy olena
Sundays at 4pm et

Completing this course, you will have tools and strategies to help you build and manage a team, mentor and coach staff, and deal with conflict/difficult circumstances at work. What does it take to create an inclusive, welcoming, and productive team culture? How do you deal with challenges at work-- whether they're interpersonal conflicts, performance issues, or stressful news events that may affect your staff? Led by experienced managers and progressive campaigners from Bernie 2016 and Warren for President, you'll walk away from this course ready to structure and lead a team, and strengthen your campaign.

Winning a Green New Deal

Course Leaders: aru shiney-ajay & Randy abreu (in collaboration with the sunrise movement)
thursdays at 8pm et

As our leadership continues to believe climate change is a myth, youth from around the country are mobilizing to prepare to fight for their futures. Each day the fight for a Green New Deal grows stronger, but we can't do it alone. We need our voices to be heard from the streets to the halls of congress. In this course you will learn how to approach the intersection between organizing for a Green New Deal and electoral campaigns to build political power. You'll learn the skills and tactics to create a community centered organizing strategy that powers progressive wins across the country.